Insights
How Agentforce helps you work smarter not harder
by Aditya Mishra
3/3/25
Imagine a digital partner that anticipates what you need, acts on your behalf, and continuously learns to get better at their job.
That’s Agentforce—Salesforce’s latest AI-powered tool that builds scalable, autonomous agents to drive smarter decisions and faster results.
The world is evolving, and so are the demands placed on organizations. Customers today expect faster responses, personalized interactions, and consistent engagement across all channels.
Businesses, on the other hand, are grappling with complexities like data silos, manual workflows, and increasing operational costs.
But with Agentforce, these challenges are solved by enabling:
- Purpose-driven automation: Agents make decisions in real-time based on live data and business objectives.
- Continuous learning: AI and Machine learning helps these agents get smarter over time, improving efficiency and outcomes.
- Seamless collaboration: Agents work across platforms and teams, breaking down silos and creating unified experiences.
By leveraging these AI-powered agents, businesses can shift from simply managing problems to anticipating and preventing them—unlocking new levels of agility and efficiency.
Getting started with Agentforce
Not sure where to begin? Here are some key considerations for integrating AI-driven agents into your workflows:Start small, scale smart
Identify a specific use case where Agentforce can drive immediate value—whether it’s automating customer inquiries, improving lead qualification, or streamlining internal processes. As agents get smarter, expand their capabilities to more complex tasks.Train your agents for success
Just like human employees, AI agents need the right training data and business logic to perform well. Invest in fine-tuning models and refining rules to ensure your agents align with your business goals.Focus on outcomes, not just automation
Agentforce isn’t just about replacing tasks with AI—it’s about achieving measurable results. Whether you want to enhance customer service, reduce costs, or boost satisfaction, define clear KPIs to track success.Embrace human + AI collaboration
Intelligent agents aren’t here to replace your team—they’re here to enhance their capabilities. By automating repetitive tasks, your people can focus on higher-value work that requires creativity, strategy, and human insight.Agentforce in action
Let’s take a real-world example.
Horizontal Digital worked with an insurance organization that was struggling with slow response times and inconsistent customer engagement. Their existing systems were reactive and manual, leading to missed opportunities and low satisfaction.
The solution? We implemented Agentforce to:
- Monitor interactions across platforms in real-time.
- Predict customer needs using AI-powered insights.
- Automate responses and escalations, ensuring faster resolutions.
And this led to significant results including:
- 30% faster response times
- 20% increase in customer engagement
- Significant cost savings by reducing manual intervention
On top of it all, the insurance company saw happier customers, a more efficient workforce, and a competitive edge in the industry. See more of our work.
Looking ahead: AI and the future of business
Agentforce isn’t just another AI tool—it’s a paradigm shift in how businesses operate. By combining artificial intelligence, automation, and adaptive decision-making, organizations can create more agile, intelligent, and customer-centric experiences.As an official Agentforce Implementation Partner, our team at Horizontal Digital helps businesses harness the power of AI and data to transform the way they work, engage, and grow. Whether it’s Agentforce, advanced analytics, or personalized customer journeys, we’re here to drive smarter, scalable solutions that make an impact.
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