Industry
Hospitality and Casinos
Creating seamless and memorable guest experiences
Casinos and resorts are continually finding new, innovative ways to attract and retain guests – from exciting entertainment and dining cuisine to incentivizing loyal gamers with special perks and rewards. Brands need to be just as innovative at leveraging rich guest data and intelligence, with technology that enables seamless end-to-end journeys as they do to innovate on experience offerings.
At Horizontal, we help create transformative connected experiences, backed with a data-driven technology stack, that create memorable guest moments and long-term customer lifetime value. All of these culminate to build personalized, truly connected experiences for guests that drive greater, long-term customer lifetime value.
We work with leaders in hospitality












Proven success stories
See our hospitality expertise in action.
SeaWorld® Yas Island, Abu Dhabi
See the workYas Island
See the work
Seaworldabudhabi.com offers visitors a high-tech and immersive digital experience like no other, so it’s crucial that our site has the same ‘wow’ factor.
Our unique approach
We harness our financial services experience across technology, strategy, data, and creativity to shape stronger client and customer relationships.
Horizontal services that raise expectations
Discover the services that will help you create connected experiences and achieve business goals.
Digital Experience Management
We specialize in strategizing, creating, and executing enterprise digital experience platforms that elevate customer experiences while driving business outcomes.CX Strategy & Design
From websites to enterprise-level service, we’ve earned a reputation for creating intuitive brand experiences that keep customers coming back.Guest Data Management
Our deep expertise in data strategy and data technology platforms drives contextual personalization on a 1:1 level. Our process ensures the right data is gathered, unified, protected, stays consistent, and is actionable.Analytics & AI
We leverage best-of-breed machine learning and AI technologies to take your insights further – accurately predicting customer behaviors and personalizing experiences that build long-term relationships.Marketing Automation
Our expertise powers successful communication programs across email, SMS, social, blogs, and other content vehicles that result in personalized messages at scale for unique users.Commerce
We combine our expertise in commerce platform capabilities and commerce experience strategy to deliver streamlined solutions orchestrated across multiple departments to deliver one simple, seamless experience for your guest.Sales, service & CRM
We know the intricacies of sales platforms and how to synergize the across your martech stack. This connected approach enables us to capture more actionable data to build stronger relationships across every conversation.Infrastructure, Integrations & Governance
We pride ourselves in providing safe hands and a knowledgeable team to guide customers through hosting, connecting, securing, scaling, and governing their experience platform infrastructure.Managed Services
Transformative digital experiences require constant care and nurturing. We provide fully customizable programs empowering clients to decide what they want to manage themselves and what to outsource.
Our industry expertise
Discover all of our hospitality and casinos thought leadership.
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Level up guest experiences with a personalization game plan
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The power of personalized guest experiences
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How the gaming and hospitality industry is evolving the way they connect with customers
Connected guest experiences. A sure bet.
Learn how to leverage guest data and technology for seamless experiences that drive customer loyalty and new visits.
Promoted Content
Insights
Personalization is the competitive edge
Are you set up to win?
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Sitecore & Salesforce
Creating experiences that evolve at the speed of customers Sitecore plus Salesforce
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